Brad loves working with conference sponsors, and they love him!
Conference sponsors can help fund your keynote speaker’s fees!
If you’re having trouble meeting Brad Montgomery’s speaking fee.. no sweat…bring in a conference sponsor. They’ll help with the fee, and they’ll beg to do it again next year. Because Brad has a Black Belt at making sure your conference sponsors get a huge bang for your buck.
Best of all…. your audience will love you..
Audiences crave top caliber speaks. But they will NOT put up with a commercial. If your speaker doesn’t know how to properly help communicate the sponsor’s message without offending the audience, you’ve failed. But lucky you, Brad’s great at this balance and knows how to make everybody happy.
There are a couple of ways for this to happen. Brad can do a meet and greet at their booth after the event. People will come to meet Brad, and they’ll be available to the sponsors during that time.
The secret is twofold.
First Secret for Conference Sponsors
First, Brad gets to know your conference sponsors.
REALLY gets to know your sponsors. He’ll work with them offline to make sure he fully understands their product and/or service. And best of all, he’ll know the exact talking points or individual messages your sponsors want to communicate to your audience. And he’ll make sure these points make it into his program.
Sponsors fear that their dollars will buy ONLY a tiny mention in the program, a placard in the hallway, and a mention from the introducer. Yeah, those things are nice — and we should do them all — but sponsors want more. And we can easily give it to them while maintaining the integrity of the meeting. They want more attention and time in front of your audience. Brad uses humor to make this happen. He increases their ROI tenfold.
Second Secret for Conference Sponsors
If your conference sponsor has a booth, set them up with even more value. Imagine GUARANTEEING them that 90% of all audience attendees go to their booth? Yeah, that’d be cool. And the sponsors LOVE it.
Second, Brad often teaches how to play at work with toys, gags, and knick-knacks. (Is that a real word?) After the audience sees Brad teach them in a very funny way how to use these toys at work they want one. They WANT one. Usually Brad sells them after the program.
Guarantee to Conference Sponsors
Imagine GUARANTEEING them that 90% of all audience attendees go to their booth? Yeah, that’d be cool and your sponsors will LOVE it!
Second, Brad often teaches how to play at work with toys, gags, and knick-knacks. (Is that a real word?) After the audience sees Brad teach them in a very funny way how to use these toys at work they want one. They WANT one. Usually Brad sells them after the program.
Bottom Line to obtain Conference Sponsors
We can work with you and your conference sponsor to find the missing dollars!
Want the details? Give us a call and we’ll strategize the best way to make it happen for you.
Here are a few more ideas about how we can help your conference sponsor get a fabulous ROI:
- Mention and thank the sponsor in the program
- Acknowledge the sponsor on your Web site
- Allow sponsor to introduce the speaker and give a “live commercial”
- The speaker gives numerous mentions of the sponsor from the main stage
- If appropriate, the speaker can wear the sponsor’s logo shirt during the talk
- The speaker can sign books in the sponsor’s booth after the program
- The speaker can do a special talk for them just before the conference starts
- The speaker can send a personal letter of invitation to the event to the sponsor’s mailing list
- Hang a banner ad behind the stage while speaker presents
- Hand out individual fliers on each participant’s chair
- Include the sponsor’s name and logo on the pages of the speaker’s handouts
Looking for a motivational speaker for your event? Contact me here.
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