There Are So Many Speakers! How Do I pick the Right One for Me?
As Brad’s Granny used to say (and we are paraphrasing), “You can’t throw a dead cat without hitting a motivational speaker.” The good news is that there are a ton of them out there. Bad news is it’s occasionally difficult to sort out the real professionals from entry level speakers or even wanna be speakers.
We think you should look for (at least) four things:
1. The video. Does it look like it was shot in front of a live audience or in somebody’s basement? Is the audience engaged? Are YOU engaged?
2. Body of Work. Does your motivational speaker have a very long track record, which helps guarantee that this speaker will be successful when it comes to your event? For example, there are some very old videos of Brad on YouTube. He’s not proud of them… But he is proud of the fact that they show he has been at this very difficult business for years and years and years. When you hire Brad you know you are hiring an exceptionally experienced professional.
3. Authenticity. Do you feel like your prospective speaker is authentic or canned? If your audience doesn’t truly connect with your speaker then you are wasting your investment.
4. Check With Recent Clients. Ask your speaker for references and referrals. It’s a great idea to look for some happy clients a ways back. But it’s also totally reasonable to ask to speak with, for example, the five most recent clients.