How To Book a Speaker

Day 4 Of Your Requested Course

4 Easy Tips for Choosing the Right Keynote Speaker

If you want your speaker to really connect with your

audience, then you want to make sure your keynote speaker

is referring specifically to your groups needs,

stresses, success and fears.

Not only do tailored programs make your speaker more

relevant. But it makes your speaker more funny.

Big time more funny.

It’s one thing for your motivational speaker to say something like,

“Your stresses can be difficult.” It is a whole other

hear something like, “Your Oversight Form 12-B can

really hurt!”

Your speaker should take the time to know

group.

I’m most flattered when I work for a national company and

folks in the audience assume that I must be an

employee that they just haven’t met. They assume that I’m

an fellow employee because “there is no way an outsider

could know us so well.”

Customization and Tailoring are not the same thing. What

most meeting planners really want is a

tailored program. Not a customized program. Find a speaker

who you KNOW can deliver a proven program, and have

them work hard to TAILOR that proven program to make

it valuable and relevant to your audience.

Ask any potential speaker what they have

planned to get to know you and your company.

Check references

to see how successful they have been at presenting a

topical, relevant, valuable and on-target program by

using a tailored approach.

Sounds like a small thing…but trust me… Tailoring

is hugely important.

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Wanna talk to Brad about how he Tailors his programs?

800.342.7420

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Are you a believer in the power of levity and lightheartedness and its ability to help your organization get to where it deserves to be? Are you having trouble convincing the masses? Give us a call. We can help.

Tailoring is not the same as customizing!

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Copyright © 2011 Brad Montgomery. All rights reserved

The details:

Brad Montgomery is a laugh-out-loud funny motivational
speaker, humor at work expert and Meeting Energizer. Speaking. Facilitation. Customized High-Energy Content Games. Master of Ceremonies, & Copy Boy.

Reach Brad at 800.624.4280 http://www.BradMontgomery.com